TreeHouse Interactive to Present Best Practices for Managing Different Types of Partners at Channel Focus Event, April 21

Stratification Increases Partner Motivation and Channel Program Success

SALT LAKE CITY, Utah – April 20, 2014 – TreeHouse Interactive (, the technology leader in turnkey partner relationship management (PRM) solutions, today announced that Chief Revenue Officer Erich Flynn will deliver a presentation on partner stratification for greater channel program success. Stratify your partner program: Best practices for managing all partners – from tier 1 through tier 4, will outline best practices for identifying different types of partners so that channel managers can enhance the partner experience and provide them with the right tools to better sell, deliver value and win clients. Flynn’s presentation will take place on April 21 at Channel Focus North America & Latin America in Miami, Florida.


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